Client: Coca-Cola
Role: Concept + Art Direction

Integrated campaign for the launch of Coke's "Coke Party" website, a new tool that makes party planning effortless by gathering information about a customer's event and calculating the exact beverage needs for it.

We created a promotional website where people could type any city of the world and see the amount of beverages needed to throw a party inviting every single citizen of that particular place. The campaign also consisted of party planning widgets and social media initiatives like ''Don't be a stranger'', a community encouraging people within the same city to organize a party and meet new friends.